Sales Executive - Recreation
Date: Jun 3, 2026
Location: Wauwatosa, WI, US, 53222
Company: Briggs & Stratton
-
As a Sales Executive - Recreation your goal is to manage and expand the profitable sale of a broad range of company products through consultative selling to assigned customers in the recreation segment. You’ll develop and execute plans to gain new business that aligns to sales growth goals. Additionally, you’ll secure customer orders and effectively communicate, implement and execute all applicable company programs to customers. This particular position focuses on relationships externally with the OEM and internally with engineering, quality, service and others. #LI-MD #LI-Remote
You will do this by:
- Developing business partnerships with new and existing customers to support the Company’s growth goals.
- Managing accounts to meet strategic goals by making sales calls and developing business plans.
- Recruiting new customers based on market potential and company strategy and objectives.
- Reviewing and analyzing sales and marketing data to promote sales.
- Determining customer needs and providing forecasting information; communicating trends and opportunities and making recommendations to Leadership.
- Interfacing with assigned management and support personnel as necessary for consistent, open communication, customer support, implementation of company programs and achievement of company goals and objectives.
- Controlling and reducing selling costs through efficient customer ranking, routing, planning and expense control.
- Promoting the sell-thru of customer commitments through advertising, planning and implementation of group ad campaigns and promoting individual customer advertising & sound merchandising practices.
- Engaging in work broader than the sales scope - i.e. working with engineering, quality, service and other internal teams to achieve common goal
The above statements are intended only to describe the general nature of the job and should not be construed as an all-inclusive list of position responsibilities.
You are the kind of person who is/has:
- An outdoor enthusiast - hunting, fishing, boating, snowmobiling, etc
- The ability to maintain current business through strong relationships while also focusing on growth
- Interested in working cross functionally with different areas of the business to solve problems
-
Qualifications:
- Bachelor’s Degree in Business Administration or related field OR equivalent experience and education
- Minimum three years in a sales environment
- Experience in the outdoor recreation industry preferred
- Understanding of mechanical principles/engines preferred
- Ability to analyze sales trends to identify alternatives that will maximize sales opportunities
- Excellent written, verbal, and interpersonal skills to work effectively with diverse groups of people
- Solid negotiating skills
- Solid computer skills including understanding of CRM, word processing and spreadsheets
- Must be able to work independently and possess solid organizational skills
- Must possess the desire to continuously improve through training
- Ability to travel up to 30% as needed
- Fluent in English and primary language used in area of responsibility and/or location
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Briggs & Stratton, headquartered in Milwaukee, Wisconsin, provides innovative products and diverse power solutions to help people get work done. Briggs & Stratton is the world’s largest producer of engines for outdoor power equipment, and is a leading designer, manufacturer and marketer of lithium-ion battery, standby generator, energy storage system, lawn and turf care products through its Briggs & Stratton®, Vanguard®, Ferris®, Billy Goat®, and Branco® brands. Briggs & Stratton products are designed, manufactured, marketed and serviced in more than 100 countries on six continents.
Briggs & Stratton is committed to a policy of equal employment opportunity. The Company conducts all employment practices without regard to race, sex, color, religion, national origin, age, disability, protected veteran's status, pregnancy, genetic information, sexual orientation or any other basis prohibited by law. Briggs & Stratton also undertakes affirmative action to assure equal employment opportunity for minorities and women, for persons with disabilities, and for protected veterans.
Nearest Major Market: Milwaukee
Job Segment:
Sales Management, Engineer, Sales, Engineering, Customer Service