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Territory Sales Manager

Date: Aug 21, 2019

Location: Cincinnati, OH, US, 0

Company: Briggs and Stratton

Position Description

Manages and expands the profitable sale of a broad range of Company products through consultative selling to customers in an assigned territory.  Manages customer expectations through conflict resolution skills. Secures customer orders and effectively communicates, implements and executes all applicable company programs to customers.

Job Responsibilities
  1. Presents sales & marketing programs to secure new and existing orders from customers; develops business partnerships with new and existing customers
  2. Maintains level of service and communication of customers by a regular and consistent call cycle, to include phone contact as well as personal visits
  3. Recruits new customers based on market potential and company strategy and objectives
  4. Interfaces with assigned management and support personnel as necessary for consistent, open communication, customer support, implementation of company programs and achievement of territory and company goals and objectives
  5. Meets territory goals/objectives based on a business plan; maintains (revise & update) on an ongoing basis as necessary; implements same
  6. Controls and reduces selling costs thru efficient customer ranking, routing, planning and expense control
  7. Reviews and analyzes sales and marketing data to promote sales,determine customer needs and provide forecasting information; Communicates trends and opportunities
  8. Promotes the sell-thru of customer commitments thru advertising, planning and implementation of group ad campaigns and promoting individual customer advertising & sound merchandising practices.
  9. Performs other duties as assigned
Job Skills Requirements
  • Ability to analyze sales trends to identify alternatives that will maximize sales opportunities
  • Solid knowledge of all Briggs & Stratton products and sales procedures
  • Excellent written, verbal, and interpersonal skills to work effectively with diverse groups of people
  • Solid computer skills including understanding of sales software systems, word processing and spreadsheets
  • Ability to work independently; solid organizational skills
  • Must possess the desire to continuously improve through training
  • Ability to manage business schedule and territory travel effectively
  • Fluent in English and primary language used in area of responsibility and/or location
Bachelor's Degree in Business or related field, or equivalent education and experience
Experience Requirements
  • Minimum of three years of experience in a sales or customer service environment
Physical & Environmental Requirements
Domestic and/or International travel as required up to 50%
Able a to safely load, secure and operate a variety of company trailers on a regular basis
Valid Drivers License



Briggs & Stratton Corporation, headquartered in Milwaukee, Wisconsin, is the world’s largest producer of gasoline engines for outdoor power equipment. Its wholly owned subsidiaries include North America’s number one marketer of pressure washers, and it is a leading designer, manufacturer and marketer of power generation, lawn and garden, turf care and job site products through its Briggs & Stratton®, Simplicity®, Snapper®, Snapper Pro® Ferris®, PowerBoss®, Allmand™, Billy Goat®, Murray®, Branco® and Victa® brands. Briggs & Stratton products are designed, manufactured, marketed and serviced in over 100 countries on six continents. 


Briggs & Stratton Corporation is committed to a policy of equal employment opportunity. The Company conducts all employment practices without regard to race, sex, color, religion, national origin, age, disability, protected veteran's status, pregnancy, genetic information, sexual orientation or any other basis prohibited by law. Briggs & Stratton also undertakes affirmative action to assure equal employment opportunity for minorities and women, for persons with disabilities, and for protected veterans.

Job Segment: Sales Management, Sales, Customer Service

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